September 23, 2009: summarized from Business Wire --GameLogic, Inc., a provider of interactive marketing services for the U.S. regulated gaming industry, announced its newest product, Poker Play, a tournament-based poker system specifically developed for regulated U.S. casino and lottery operators.
Poker Play, coupled with the GameLogic’s existing product suite, will deliver targeted real time offers to drive on-line engagement, loyalty and on-property participation to a younger adult player demographic. GameLogic’s existing network of clients will provide critical mass for a vibrant and all-live-play environment, while retaining unique branding for each individual property. Poker Play is a turn-key solution that can be run as members only, free to play, advertising sponsored, or as advergaming.
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